Impulsa
Where do AIs get what they say about your business?
You already ask AIs for recommendations. But have you ever wondered what they answer when someone asks about you?
When someone asks ChatGPT, Gemini or the leading AIs about a business like yours, they do not make it up. They read your Google listing, your reviews, your social media and your website. If those sources are empty or messy, the AI does not know what to say about you. And it does not recommend what it does not know.
Think of an AI as a well informed friend. When someone asks for a recommendation, it repeats what it has heard around. If nobody ever told it about you, it stays quiet. It is not bad intention. It simply has nothing to tell.
AIs work in a similar way. Before answering, they look at what exists about your business: your Google listing, what your customers wrote in the reviews, your social media and your website, if you have one. All of that is the raw material of the answer.
Now imagine those sources are half done. Outdated hours on one site, a different address on another, few reviews, a social account that has been idle for months. The AI puts those loose pieces together and ends up unsure what to state. In the end, it prefers not to recommend you.
It is like a shop window on the street. If it is clean, tidy and clearly shows what you do, whoever walks by understands it in an instant. If it is dusty and confusing, the person keeps walking. AIs read your business the same way, only with far more people asking.
The good news is that this is in your hands. When your sources tell the same story, complete and orderly, the AI now has something to say about you. The first step is simple: find out what the AIs know about your business today, or what they still do not know.
Check the MerbIQ diagnosis and find out right now what the AIs answer when people ask about your business.
Continue the course
What is GEO? The storefront that AIs see
GEO is the way to get AIs to know and recommend your business. It is like that old job of showing up on Google, but now the search happens inside the AIs. When someone asks them who to recommend, you want to be the answer. That is what GEO is about.
AEO: when someone asks an AI, your business is the answer
AEO is optimization for answers. Showing up in a list is one thing. Being THE answer the AI gives is something very different. When someone asks the AIs who to recommend in your city, the goal is for your business to be the first name that comes up. This is the new game of being found.
SEO, GEO and AEO: the three odd acronyms explained with a bakery
SEO, GEO and AEO seem like a thing for techies, but they are simple. Each one deals with how people and AIs find you. I explain them with the story of a neighborhood bakery, without hard words. At the end, one small action to step out of the shadow.