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See it in practice
This is a finished IDAI. See why AI finds this business first.
30 days free, no card needed.
Built for the small business that moves the economy: the tool that helps you compete in the AI era too. If you have a product or a service, the IDAI is for you.
- Five example IDAIs to open and browse
- Works with the leading AIs
- Monthly tracking of where you stand
MerlotTap a business. The IDAI changes its content and its colors.
Colors chosen by the owner: cream background, rose accent
Lume Clinic
Facial and body aesthetics
South Congress, Austin
Open now · closes at 7pm
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The AI era
People no longer search only on Google. They ask AI directly.
In the United States, 45% of consumers already use AI to choose a local business. A year earlier it was 6%. If the AIs do not know you exist, they recommend someone else.
Source: BrightLocal, Local Consumer Review Survey 2026
A conversation with an AI
which aesthetics clinic near me has good reviews?
I found Lume Clinic, with a one-on-one consultation before every treatment and great reviews, just around the corner from you.
Lume Clinic4.8 · South Congress · $95-$550
Why have an IDAI
Six reasons: three in what the AIs read, three in what only you see.
The IDAI is the page the AIs read and also the dashboard that shows how they talk about you, month after month.
Part 1
What the AIs read
BiancaThis is your page. Any person and any AI can read it.
- 01
Clarity
The AIs understand your business
Who you are, where you are, what you do and what it costs, organized so the AIs can read it without guessing. You fill it in like a form and MerbIQ takes care of the technical side.
On every plan
Lume Clinic - 02
Trust
There is proof you are good at what you do
Reviews from the IDAI and from Google appear together, next to photos of the place and of your work. Visitors see straight away why they can trust you, and the AIs find the same proof.
On every plan
Lume ClinicReviewsReviews on Google4.8 · 68 reviewsEEmily M.Verified"They explained every step before starting and the result looked natural, just like I asked. I booked my second session right away."
- 03
Content
The more you publish, the more the AIs have to read
Every update or article becomes one more page about your business. More content, more questions your IDAI answers, and more chances of showing up in the answer. And what you share on social media brings people back to it.
Updates on every plan. Blog from Essential
Lume ClinicNewsNewNew relaxation roomA quiet space to wait for your appointment.
BlogHow to prepare your skin before a peel14 posts for the AIs to read
Part 2
What only you see
MerlotThis is your dashboard. Here you track progress and decide the next step.
- 04
Insight
You see what the AIs say about you
Every month we check how the leading AIs answer when someone looks for a business like yours. You see who they recommend, without having to ask them one by one.
2 AIs on Kit Digital. All of them from Essential. Competitors on Growth
Dashboard · Lume ClinicWhat the AIs answerExample"which aesthetics clinic near me has good reviews?"
ChatGPTRecommends you
GeminiRecommends you
PerplexityNot citing you yet
ClaudeRecommends you
GrokNot citing you yet
3 of 5 AIs recommend you. 2 competitors show up in your place.
- 05
Progress
You see whether you are improving
A score from 0 to 100 sums up how the AIs see your business and which phase you are in. It is measured again every month, and you see whether it went up. We also show how many times the AIs came to read your page.
Score on every plan
Dashboard · Lume ClinicYour visibility scoreExample64out of 100+8 points vs August
PhaseRecommended
InvisibleReference
BiancaWhen someone asks the AI about your sector in your area, your name appears. Now it is about staying consistent and reaching more AIs.
The AIs read your page 96 times in 30 days
- 06
Direction
A GPS for showing up in the AIs
Every month the updated route lands in your inbox: what to do now and why, with no jargon. You take one turn at a time, and the following month it recalculates. And when you sit down to write for the blog, the IDAI suggests topics that fit your trade and your city.
Report from Essential. Alerts and topic suggestions on Growth
Dashboard · Lume ClinicMerlotYour September report is here
ExampleAction plan
- 1Register on Bing Places
It feeds Bing and Copilot directly.
Start hereTakes a few minutes - 2Share your IDAI articles
Post the link on your channels: more visits become more context for the AIs.
- 3Win over the AIs that do not cite you yet
An article answering what people ask about your sector usually unlocks this.
- 1
In practice
Step into a real IDAI and browse it like a customer.
Five example IDAIs, published just like a customer's. Open the one closest to your own business.
The usual question
I already have Google and Instagram. Do I need an IDAI?
Each one covers part of what the AIs read. None of them shows you what the AIs say about you and what to do next.
| IDAI |  Instagram | Website | ||
|---|---|---|---|---|
| What the AIs read | ||||
| 01Information organized for the AIs to read | ||||
| 02Reviews from more than one source | ||||
| 03Updates and articles the AIs can read | ||||
| What only you see | ||||
| 04Shows what the AIs say about you | ||||
| 05AI visibility score, every month | ||||
| 06Action plan by email, every month | ||||
YesPartlyNo
BiancaThe IDAI does not replace Google or Instagram. You link both, and it adds what is missing.
Before you create yours
Questions from people who are deciding
How much does an IDAI cost?
You start without paying. When you create your account, you get an email with a code for 30 days of the Essential plan, no card needed. Since we do not ask for a card, nothing is charged at the end: you only continue if you choose a plan. See the prices.
Will the AIs definitely recommend me?
No, and nobody can guarantee that. The IDAI gives the AIs clear, up-to-date information about your business and shows you, every month, your score and what they answer. The score measures where you stand. With it and the action plan, you know where to improve.
Where do I start?
If you want to see first how the AIs see your business today, run the free scan. If you already want yours, create your account: you fill in your business details and publish, with 30 days of Essential on us.
How long does it take to be ready?
It goes live straight away. You sign up, fill in your business details and publish.
Do I need to be good with technology?
No. You fill it in like a form and edit it from your phone. MerbIQ generates the format the AIs read, automatically.
Do I need a website to have an IDAI?
No. The IDAI works on its own. If you already have a website, the two sit side by side.
Can my customers contact me or book through the IDAI?
Yes. They see your services and prices without having to ask, and they message you on WhatsApp, call you or book on the platform you already use.
Does it work without active social media?
Yes. Services, opening hours, reviews and contact details all live inside the IDAI. If you have social accounts, linking them helps, but it is not required.
What does each plan include?
Kit Digital publishes your IDAI and checks once a month how 2 AIs see you. Essential checks all the AIs and adds the monthly report and the blog. Growth adds competitors, the simulator and alerts. See the prices.
Start now
While you read this, the AIs are already recommending someone. Why not you?
You have seen how it looks for five businesses. Now it is your turn.
30 days free when you create your account. No card needed.